Wednesday 15 October 2014

Final presentation





Part 6 of brief- Design Response




Testing our packaging- Making our finals










We did a test for colour to see if we got the right Colors and they were what we wanted. Showing our test cookie box and us actually doing our final boxes. Front back top and side are all great and it all works for our finals. 

Monday 6 October 2014

Ingredients of key flavors and pattern



These are the designs of our key flavors we have put each fruit/herb/chocolate on the bottom of our packaging to enhance the yumminess of our product. With the wooden pallets as our background we needed our brand to still look like yum bright and fresh. These ingredients highlight the key flavours of each one and show the uniqueness of some with enhances markets and NZ made produce. WE put a pattern on the side and in the top slip of the packaging to add more brightness and to show how fresh the produce is. This colour really works well with the packaging and highlights the fresh bright NZ produce and the home made factor too. 

Development of logo and banners







Screenshots showing the development of the market banners on each page. We still kept the banners from our critique but edited them and made drop shadows to make them less flat. We enhanced the colour to make it brighter where we introduce our flavour to make it stand out more. We still need to figure out if the wood pallets are going to be our back ground as it would work really well with all the colours but we will try lout different backgrounds for exploration.